HypeAuditor

ANNUAL MARKETING REPORT

Trends & Benchmarks of Influencer Marketing in 2023

Stay on top of your game with the most important influencer marketing insights from 2023 - from Instagram and TikTok to YouTube, uncover the latest trends, topics, and best practices to discover new avenues for opportunity and transform your next marketing campaign in this ever-changing marketing landscape

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What you will learn

Most talked about brands across Instagram and TikTok

The percentage of Instagram influencers involved in fraud for different influencer tiers, including a side-by-side comparison of 2020, 2021, and 2022

Significant updates on the social media platforms throughout 2022

Top-growing accounts on Instagram, YouTube, and TikTok

Up-to-date gender and age characteristics of most popular social media platforms

New categories of influencers that gain traction on social media

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